Marketing Consulting

Marketing/Management Consulting Services included development of comprehensive business plans, marketing plans, strategic planning, full P&L responsibility, sales management, and program implementation, public relations and special events.  Assignments include structuring sales and promotional programs, advertising and new product development including consumer research, concept development, packaging and test market roll out plans and execution. Emphasis on start-up ventures featuring three years marketing consulting with an Education Services company.  Specific consultation projects in conjunction with Raintree Marketing in capacity of Vice President since 1990-2001 with Fortune 500 clients.

• Marketing services to Stabilized Learning, Inc. led to beginning of application for charter school to test remediation program.  Took over project and launched charters with program of my own design.
• Promotion work in conjunction with Total Marketing, a promotion agency, for clients including, Ralston Purina, Johnson & Johnson Personal Products Company and Eastman Kodak.
• Consulting with Florida Virtual School to acquire Stabilization Funding.
• Drafting philosophical book addressing Meaning of Life and Key Life Lessons for publication.